Privacy Policy

Privacy & Customer Trust

At Urenus, we respect your privacy and are committed to protecting the personal information you share with us when you visit our website, place an order, contact our customer support team, or interact with our online store.

Our commitment: we aim to be transparent about what information we collect, why we collect it, how we use it, who we may share it with, and the choices and rights available to you.
Website urenus.com
Contact info@urenus.com
Last Updated 8 June 2026
Introduction

About This Privacy Policy

This Privacy Policy describes how Urenus collects, uses, shares, retains and protects your personal information when you visit, browse, make a purchase from, or otherwise interact with our website at urenus.com and any related services connected to our online store.

Who this policy applies to

This policy applies to visitors to our website, customers who place or attempt to place an order, people who contact us for customer support, and individuals who interact with our marketing, advertising or online store features.

When we refer to “Personal Information”, we mean information that identifies you, relates to you, or can reasonably be linked to you. This may include information you provide directly, information collected automatically when you use our website, and information received from service providers that help us operate our store.

Information We Collect

Personal Information We Collect

We collect different types of information depending on how you interact with our website and services.

Device Information

Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and how you interact with the Site. This may include:

  • Web browser type and version
  • IP address
  • Time zone
  • Device type and operating system
  • Cookie identifiers and similar tracking information
  • Pages or products viewed
  • Referring websites, links or search terms
  • Information about how you browse and interact with the Site

We refer to this as Device Information.

Order Information

Information You Provide When Ordering

When you make a purchase or attempt to make a purchase through the Site, we may collect information needed to process and fulfil your order, including:

  • Your name
  • Billing address
  • Shipping address
  • Email address
  • Phone number
  • Order details and products purchased
  • Payment-related information
  • Delivery and fulfilment information

We refer to this as Order Information.

Payment security note: payments are usually processed through secure third-party payment providers. We do not intentionally collect or store full credit card numbers on our own systems. Payment information is handled by payment processors and ecommerce service providers according to their own security and privacy practices.
Collection Technologies

Cookies, Log Files and Similar Technologies

We use cookies and similar technologies to operate our website, understand customer behaviour, improve our services, support advertising and help protect against fraud or misuse.

Cookies

Cookies

Cookies are small data files placed on your device or computer. They often include an anonymous unique identifier and help websites remember information about your visit.

Cookies may be used to keep items in your basket, remember preferences, enable checkout functions, analyse website performance and support advertising.

Log Files

Log Files

Log files track actions occurring on the Site and may collect information such as your IP address, browser type, internet service provider, referring and exit pages, and date or time stamps.

Pixels

Web Beacons, Tags and Pixels

Web beacons, tags and pixels are electronic files used to record information about how you browse the Site, interact with marketing, or respond to advertising campaigns.

You can usually control cookies through your browser settings. If you disable certain cookies, some parts of the Site may not function properly, including basket, checkout or account features.
Purpose

How We Use Your Personal Information

We use Personal Information for legitimate business purposes connected with operating our store, fulfilling orders, communicating with customers, improving our services and complying with legal obligations.

Purpose Examples of Use Type of Information Used
Order fulfilment Processing orders, arranging shipping, providing invoices, order confirmations and delivery updates. Order Information, contact details, delivery details and payment-related information.
Customer support Responding to questions, complaints, returns, refunds, exchanges and other service requests. Name, email address, order details, messages and supporting information you provide.
Payment and fraud prevention Processing payments, verifying transactions, screening orders for potential risk, fraud or misuse. Order Information, Device Information, IP address and transaction information.
Website improvement Understanding how visitors browse the Site, improving layout, product pages, checkout and customer experience. Device Information, analytics information and browsing behaviour.
Marketing and advertising Providing product updates, offers or advertising where permitted and in line with your choices or consent where required. Contact details, marketing preferences, browsing information and purchase history.
Legal and regulatory compliance Keeping business records, responding to lawful requests, protecting our rights, and complying with applicable laws. Order Information, communications, transaction records and other relevant information.
Legal Basis

Legal Basis for Processing

Where data protection laws require us to identify a legal basis for processing Personal Information, we may rely on one or more of the following grounds.

Contract

Performance of a Contract

We process Order Information where necessary to fulfil a contract with you, such as processing your order, arranging delivery, handling payment, and providing order-related customer service.

Legitimate Interests

Business and Security Interests

We may process information for our legitimate business interests, such as improving our Site, preventing fraud, protecting our business, responding to customer enquiries and managing our services.

Consent

Consent

Where required, we may rely on your consent for certain activities, such as non-essential cookies, email marketing or targeted advertising. You may withdraw consent where applicable.

Legal Obligation

Compliance With Law

We may process and retain information where required to comply with legal, tax, accounting, regulatory or law enforcement obligations.

Sharing

Sharing Your Personal Information

We do not sell your Personal Information as part of our ordinary business. However, we may share information with trusted third parties who help us operate our store, provide services and comply with legal requirements.

Service Providers

Who We May Share Information With

We may share Personal Information with:

  • Ecommerce platform providers, including Shopify
  • Payment processors and fraud prevention providers
  • Shipping, courier and fulfilment partners
  • Analytics providers, such as Google Analytics
  • Advertising and marketing platforms, where applicable
  • Email, customer support and communication providers
  • Professional advisers, such as legal, accounting or compliance advisers
  • Regulators, courts, law enforcement or public authorities where legally required
Shopify & Analytics

Shopify and Google Analytics

We use Shopify to power our online store. You can read more about how Shopify handles personal information here: Shopify Privacy Policy.

We may use Google Analytics to help us understand how customers use the Site. You can read more about how Google uses information here: Google Privacy Policy.

You can opt out of Google Analytics here: Google Analytics Opt-out.

We only aim to share Personal Information where it is necessary for a clear purpose, such as fulfilling your order, supporting our website, protecting our customers, complying with the law, or improving our services.
Marketing

Behavioural Advertising and Marketing

We may use Personal Information to provide marketing communications, product information or targeted advertisements that may be relevant to you, where permitted by law and in accordance with your preferences.

Targeted Advertising

Advertising Partners

We may work with advertising partners to help us understand how visitors interact with our Site and to show relevant advertising. This may involve cookies, pixels or similar technologies.

You can learn more about targeted advertising through the Network Advertising Initiative: NAI Educational Page.

International Transfers

International Data Transfers

Some of our service providers may process or store Personal Information outside your country of residence, including outside the United Kingdom or European Economic Area.

Where Your Information May Be Processed

Because we use online store, payment, analytics, advertising, shipping and technology service providers, your Personal Information may be transferred to or processed in countries such as Canada, the United States, the United Kingdom, countries within the European Economic Area, or other locations where our service providers operate.

Where required by applicable data protection law, we aim to rely on appropriate safeguards for international transfers, such as contractual protections or other recognised transfer mechanisms.

Retention

Data Retention

We keep Personal Information only for as long as reasonably necessary for the purposes described in this policy, unless a longer retention period is required or permitted by law.

Order Records

Order Information

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete it, subject to any legal, tax, accounting, fraud prevention, dispute resolution or business record requirements.

Support Records

Customer Communications

We may retain customer support messages, return requests, refund records and complaint correspondence for as long as needed to manage your request, protect our rights and comply with our legal obligations.

If you request deletion of your Personal Information, we will review your request and respond in accordance with applicable law. Some information may need to be retained where legally required or where we have a legitimate reason to keep it.
Your Rights

Your Privacy Rights

Depending on where you live and the laws that apply, you may have certain rights in relation to your Personal Information.

Access & Control

Rights You May Have

You may have the right to:

  • Request access to the Personal Information we hold about you
  • Ask us to correct inaccurate or incomplete information
  • Ask us to delete your Personal Information
  • Ask us to restrict or object to certain processing
  • Ask for a copy of your Personal Information in a portable format
  • Withdraw consent where processing is based on consent
  • Object to certain direct marketing or targeted advertising
  • Complain to a data protection authority where applicable
How to Request

Exercising Your Rights

To exercise your privacy rights, please contact us by email at: info@urenus.com.

To protect your information, we may need to verify your identity before responding to certain requests.

We will aim to respond within the timeframe required by applicable law.

Do Not Track

Do Not Track Signals

Browser Signals

Some browsers offer a “Do Not Track” signal. Because there is no consistent industry standard for how these signals should be interpreted, we do not currently alter our Site’s data collection and use practices when we receive a Do Not Track signal from your browser.

Security

How We Protect Personal Information

We take reasonable steps to protect Personal Information from unauthorised access, misuse, loss, disclosure, alteration or destruction.

Safeguards

Security Measures

We use service providers, systems and processes designed to support the safe handling of customer information. This may include secure checkout systems, access controls, account protections and fraud screening tools.

No Absolute Guarantee

Online Security

No method of transmission over the internet or electronic storage is completely secure. While we work to protect your Personal Information, we cannot guarantee absolute security.

Minors

Children and Minors

Our Site Is Not Intended for Children

The Site is not intended for individuals under the age of 16. We do not knowingly collect Personal Information from children. If you believe a child has provided Personal Information to us, please contact us so that we can review the matter and take appropriate action.

Changes

Changes to This Privacy Policy

Policy Updates

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, services, legal requirements, regulatory guidance or operational needs.

When we update this policy, we may change the “Last Updated” date at the top of this page. We encourage you to review this Privacy Policy periodically.

Complaints & Contact

Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or wish to make a complaint about how we handle Personal Information, please contact us.

Urenus Privacy Contact

Email: info@urenus.com

Urenus
- Privacy Compliance Officer

If you are not satisfied with our response, you may have the right to contact your local data protection authority.